Original post—about networking at BRITE—on Marketing Mix, the blog of Marketing Mentor:

http://www.marketingmixblog.com/2009/04/was-i-a-conference-commando.html?… Continue

BlogWell: 8 great case studies in corporate social media Featuring Nokia, General Electric, Microsoft, Coca-Cola, Turner Broadcasting System, Robert Wood Johnson Foundation, Tyson Foods, Johnson & Johnson

4/29/09, New York
http://gaspedal.com/blogwell
Use code THANKSDAVID to save 10%

Discussions include measuring ROI, managing teams, legal issues, BtoB, working with agencies, and creating great content. This is the best opportunity available for anyone looking to get started… Continue

I am proud to announce the public beta launch of my latest venture Ultimate Movie Site (http://www.ultimatemoviesite.com), a new destination for movie fans which combines deep aggregated movie content (trailers, tickets, photos, reviews, credits, news, merchandise, etc.) with social networking and a challenge atmosphere (you get points and rise in status as you become more active). We will be adding an array of new content and features over the coming months, particularly on the community and ga… Continue

The Digital Media MBA Career Event!

DigitalMediaMBA.com and Columbia Business School are hosting a career event and cocktail reception on April 14th at the Gansevoort Hotel and we want to make sure you don't miss an opportunity to interview candidates from one of the country's top business schools. Put together an interview schedule from CBS students and recent alumni looking for career opportunities… Continue

I'm still energized from last week's BRITE-Asia '09 conference at Singapore Management University. It was exciting to spend the day discussing the impact of digital media on business from an Asian perspective, and to find people grappling with many of the same challenges and questions as in the U.S.

Provost Rajendra K Srivastava started the day with an argument for the enduring value of brands. He deftly showed how stock market pe… Continue